Author Archives: Seo Tuners

About Seo Tuners

SeoTuners is a Los Angeles and Ventura based Creative Design and Internet Marketing Company that offers high quality services to both small and medium sized businesses. SeoTuners lives up to the hype with customized services sure to boost online presence in no time. With stunning creative and thought provoking designs, SeoTuners design team stands-out above all the rest in the industry. Utilizing the latest methods in conversion optimization, along with proper site structure, your brand is sure to attract.

5 Common SEO Mistakes That Drive Customers Away

This entry was posted in SEO on by .

These days, it’s not enough to have a site. Ten, even fifteen years ago, it would’ve been easy for you to attract online consumers and to generate a strong online engagement. Sites were few and far between. There was little competition around so being number on the search engine rankings took little to zero effort.

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Now, with so many online sites, the market is so fiercely competitive that you can’t afford to let your consumers down by providing them with a site that’s all sorts of wrong. So make sure you know all about common SEO mistakes out there. If you aren’t at all sure what these entail, read on to find out:

  1. Forgetting that keyword frequency matters, says Forbes. Yes, you can optimize your pages using keywords. However, make sure you understand how important it is not to overstuff your content with keywords. This is especially true if you tend to use keywords in sentences that sound off or unnatural. You aren’t just risking your rankings—Google’s Panda algorithm penalizes content with abnormal keyword use—you’re also putting off potential consumers.
  2. Focusing too much on SEO, says Business2Community. If you’re putting all your energies into using keywords then, you could be losing sight of what consumers want. This could result into stilted use of keywords. If the keywords don’t flow naturally into the content, that could make your consumers turn away before you even have a chance to show them what your product/service is all about. So don’t waste your chance. Make sure you focus on both search and social to make sure your reader stays.
  3. Not thinking about your customers. The best content won’t matter a bit if it’s not relevant to your consumers. So make sure you know what your consumers want. Post content that resonates with them. If there’s too much You in the content, if it’s content you want instead of content your customers want, then it likely won’t connect to their experience. If you don’t have a clue how to make this happen, ask for professional help. With the services of an affordable SEO company, you’ll figure this out in no time.
  4. Putting up bad content. Using spun articles can be an easy way to generate content for your site. However, it’s a very bad idea and one that could get your pages penalized. With Google cracking down on duplicate content, it’s best to keep your content fresh instead of recycling old ones.
  5. Compromising on content for looks. Flash slows down your loading speed considerably. And yet, a lot of sites still use flash. That just goes to show that not everyone is aware of how that can affect consumer engagement. Instead of flash, look for better ways to deliver a wonderful user experience. Be careful about using too many images or graphics in your pages, Hongkiat warns. That could make your site too crowded or busy, forcing your customers to go elsewhere.

So remember this list. Make sure you don’t end up making any of these mistakes or you could lose your target market’s interest before you even have a chance to prove your mettle.

Why It’s Important to Increase Your Organic Presence?

This entry was posted in Advertising, Local, Marketing, SEO on by .

People often find businesses and services online, and it’s a priority for most businesses to make sure that whenever their niche, product or industry is looked up, they’re right up there in the results.

 

But the road to getting there isn’t very straightforward. If you’re a business owner and you’re telling yourself: “I don’t know how to increase my organic rankings,” you’re not alone. As any online advertising company will tell you, organic is the way to go when you have to choose between organic ranking and paid rankings,. However, it’s a slow climb that will requires a lot of work.

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Here’s why:

 

Paid Ads Are Prioritized

 

This first point might seem to be refuting the importance of organic marketing. However, this is not the case at all. Paid ads are easily found on Google when a visitor is looking up for most products and services. For instance, key in something as common as “forex brokers,” and you might find several Forex brokers vying for the top spot above the search results.

 

Put in something like “blue shoes for men,” however, and you’ll discover no ads. The key thing to remember is that the more competitive the industry, the more ads you’ll find online.

 

While appearing at the top, the aforementioned Forex offerings are also highlighted as ads. While they take up a fair share of space on the top of the page, there’s another trend that has been following this increase of paid ad space on search engines.

 

In the past, the gist of search engine marketing was this: get as many keyword mentions and as much traffic on your page as possible, and you’re good. Today, it’s a bit more complicated, and involves reputation, content quality, the authority your page has, and so on. However, paid search engine marketing tries to bypass this, to a certain degree.

 

Why You Shouldn’t Rely on PPC Only?

 

Customers have begun ignoring ads. Trust is one of the key factors in online consumerism. As more and more businesses shift online and cater to the whims of their customers, customers are beginning to realize how much power their opinions and their money has on an industry. As such, they choose businesses that are proven in terms of quality and reputation, rather than those that bought their way up to Google’s top spot.

 

That’s precisely why working with a website advertising company to push your organic ranking up is important. You want to be trustworthy if you want to be successful in business.

 

Getting Found on Google Maps is Harder

 

Ads aren’t just reserved for general web searches. Utilizing the map functions of search engines such as Google reveals that you’ll first receive the paid listings in that area before finding the organic search results.

 

However, ads are always limited to the first four spots. This means that the best place for you to be at is the fifth position on the page, if you’re in a very competitive business in the area. Customers won’t dismiss you due to the “ad” tag, and you’ll still be the first organic listing that shows up for your given search term.

 

Don’t Fall Below the Fold

 

Most people don’t even scroll down through their search results any longer. It’s become far more common for people to key in a search term and then hit any one of the first five or so results. Although, the first page of Google features 20 results on most people’s screens, it’s much more convenient to only focus on the first few.

 

As a good portion of the screen is often taken by paid ads, that already narrows the chances for businesses using organic advertising to get any attention at all. Even if customers ignore paid ads, most won’t bother to scroll much further than the top five unless the first results are inexplicably unrelated to the search term.

 

Getting there, however, means scoring major website traffic. Now you may be wondering: “okay, but I don’t know how to increase my website traffic.” That’s where finding the right marketing and advertising company comes into play.

 

In short, to be a viable competitor in the online marketplace, you’ll want to make sure you rank in the top five organic search results. To get ranked, you need to get more website traffic, and the ability to increase website trafficis the specialty of an online website advertising company. Scaling your growth slowly, realistically and organically will be worth more in the long-term than doing so through paid and non-organic marketing techniques, and you can start by building your brand today.

4 Tips for Hiring the Right SEO Company

This entry was posted in Advertising, Marketing, SEO on by .

Excellent and effective SEO or search engine optimization is one of the many ways companies stay ahead of their competition. So if you don’t know the first thing about SEO, then it’s about time you did.

The first thing you need to do is hire an SEO company to help you out. While there are plenty of online guides out there that could provide you with step-by-step instructions, you’ll learn faster and better if you call in pros to make your company SEO-ready. Here are four of the best tips to help you figure out which prospective SEO company will ultimately provide you with the best service:

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  1. Get a list of their old and current clients, Entrepreneur suggests. If they aren’t amenable to sharing their client list with you, that could mean a red flag. And if you do get the client list, then put it to good use. Don’t let it waste away in a dark drawer at your desk. Make the calls. Know how the company worked with past clients. Did they have a positive impact on the company’s conversion? Did it result in any significant consumer engagement?
  2. Keep away from companies that offer fast results, says Forbes. Organic search engine optimization takes time. It can’t be circumvented by black hat techniques. They might seem like a great shortcut to get the results you want. But they won’t do you any good if you end up with a ton of penalties from Google. The recovery efforts alone are going to be a nightmare. So make sure you follow the tried and tested method: take it slow.
  3. Look over the packages carefully. The goal is to hire affordable SEO services that provide you with a package uniquely suited to the needs of your business. If the company only offers cookie-cutter packages, then it’s best to walk away and look through your other options until you find a better fit. An excellent SEO company should go to the trouble of understanding your business motivations, your competition, your site and objectives—among other things—in order to provide you with the kind of package that makes a difference in your results and bottom line.
  4. Ask about their tactics, says Mashable. If they’re using black hat techniques or quick fixes, that’s a sing that you need to look elsewhere for SEO assistance. However, if they provide you with white hat practices, as well as explain to you there are no easy or quick fixes, then that’s a good start to long and hopefully lasting conversation. However, this will only work if you can tell the difference between black hat and white hat techniques. So make sure you do your research. Know enough so you can tell if you’re dealing with a reliable SEO company or not. This can save you a whole lot of time and trouble in the future, especially if you find a great SEO company to work with you the first time around.

In Conclusion

When you start scouting around for an SEO company, you’ll want to keep the above factors in mind. With these tips, you’ll have a better chance of getting the help you need.

7 Tips for Doing Great SEO for Your Site

This entry was posted in Advertising, Content, Local, Mobile, SEO on by .

SEO or search engine optimization is easy enough to learn. Here are a few tips to help you get your SEO efforts off to a great start:

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  1. Publish up-to-date content. Make sure you put out new content regularly. The Entrepreneur says adding new content to your pages helps your site rank for more keywords and improving your chance of getting search-generated traffic. Fresh content also shows your target market that there’s something worth visiting in your site every week, ensuring a steady stream of traffic to your pages.
  2. Be active on social media channels. One way to generate consumer engagement is by being active on social media. Consumers love it when you respond to them quickly. By commenting or posting or liking posts, you can build up a following on your social media pages, one that could boost your traffic even further.
  3. Putting out great content. Great content is content that speaks to your audience and resonates with them. Forbes says Google likes high-quality, well-research content that’s error-free. So do your best to provide that kind of content to your consumers. Stay away from content that’s too vague to be helpful, too outmoded to be accurate and too poorly researched to even be credible. Don’t know how to do this? Hire an effective and affordable website SEO company to help you out.
  4. Avoid duplicate content. Proofread your pages to make sure you don’t have the same content in different pages of your site. If you did that deliberately, though, find another way to convey that message without using the same content, says Business2Community.
  5. Never plagiarize. Some people think lifting sentences straight out of other sites is acceptable practice. It’s not. It doesn’t just put your site at risk from getting penalized; it’s also not a great way to drum up consumer engagement and interest. After all, one way for you to engage consumers is by differentiating yourself from the rest of the competition. You can hardly pull that off if you’re plagiarizing content from other sites. By using unique content that reflects your brand, your service, your product, you can hook your audience and put them right where you want them. Don’t think so? Think about the best brands in the world. They sound like no one else. That’s one of the reasons consumers love them.
  6. Get your site mobile ready. With the growth in mobile Internet use, there’s a whole new market out there. Your target market is now using mobile to go online and that opens up a lot of marketing and advertising possibilities for you to explore. You could develop a shopping app or game, one that allows you to develop an even closer relationship with your audience.
  7. Use images. One way to break up the monotony of long content is to use images. Don’t overdo them, though. Too many images could kill your page ranking and leave you right back to where you started.

So boost your rankings. Improve your traffic. And learn more when you start using search engine optimization to get your pages—and your product/service—to more of your market out there.

5 Reasons SEO is Perfect for Your Start-up

This entry was posted in Advertising, Marketing, SEO on by .

If you’re putting up a business, one of the priorities on your list should be about keeping costs down. That’s why search engine optimization, or SEO, is a great way to drum up consumer engagement and build product/brand awareness for your start-up as well as for small to mid-size companies. SEO helps you take care of your advertising all without blowing too much of your marketing budget.

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Not quite invested in the thought of using SEO yet? Here are some of the best reasons why companies are using SEO and why yours should too:

  1. Your competition does it. The Huffington Post says one of the most compelling reasons to use SEO is the fact that your competition is already using it to their advantage. Don’t let them have all the fun. If you aren’t using SEO, then you’re essentially handing the market to them on a silver platter. So make sure you give them a run for their money. Don’t know how? It’s simple enough to look for and find an affordable SEO service to help you pull this off.
  2. It’s cost-effective. This is also one of the best reasons why SEO and start-ups go hand-in-hand. Every year, big companies spend about millions in advertising dollars just to market their products. You probably don’t have that kind of financial resources just yet. And even if you do, it’s foolhardy to put too much of your money into marketing when you’ve got a ton of business costs to see to. However, by using SEO, you can still market to a wide audience, all without having to take a chunk out of your budget.
  3. Wider reach. It’s your visibility tool, says StartupGrind. Not only do you save up on costs, you also reach out to a global audience with your site. Anyone from anywhere can look up the products/services you have and find their way to you. With international shipping, you can easily provide for your customers needs no matter where they happen to be in the world.
  4. It’s where your market is, Forbes says. These days, consumers go online to research about products or services before they even go to an online or actual store to buy the product or pay for the service. If your business isn’t even using SEO to improve your place on the SERPs, then you’re missing out on a lot of potential sales. So join the conversation. With the help of SEO experts, you could easily put your site right where it needs to go: front and center of your target market.
  5. SEO positively impacts your user experience. Want to make sure your site delivers great user experience? Then improve the search engine friendliness of your site. By optimizing your pages for SEO, you’re also improving your user experience. Two birds, one stone. And with improved user experience comes better conversion rates. In addition, great UX also helps generate trust and brand loyalty in your consumers.

So get your start-up off the ground sooner rather than later. Give your business every possible advantage with the help of an SEO expert.

SEO Precautions to Protect Your Site Content from Plagiarism

This entry was posted in Content, Marketing, SEO on by .

In the world of blogging and content production, if you’re in a highly competitive field like finance or marketing, you’re bound to experience the pain of having your content copied and stolen at one point or another.

 

Plagiarism is a real issue. Not only does copied content and duplicated information get flagged by search engines, ruining your search engine optimization, but it also puts you at risk of coming off as being the person who actually stole the content you’ve created.   A plagiarism checker makes note of: plagiarized content undermines your integrity, and your SEO quality.

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Originality is an important trait in content production. And preserving it is essential. While you can’t necessarily prevent content theft, you can easily flag it, and fight against plagiarism. Here are a couple very basic and simple tools to help you take charge of your blog and ensure that your content remains your own.

 

Use Google

 

It might sound incredibly simple, but Google really is your best and first line of defense when it comes to securing your own content and seeing to it that what’s yours truly is yours alone.

 

One of the more recent additions to Google that has helped blogs keep their original content unique is the addition of reverse image searches. If you do your own photography, utilizing Google’s reverse image search lets you click-and-drag your image into Google’s search bar to find more instances of it being used online. That way, you can find people who have stolen your images from your blog – and possibly more of your content.

 

Another extremely easy way to see to it that you get alerted whenever your content gets nabbed is Google’s very own Google Alerts. Through Google, you can get regular updates of whenever a certain key phrase within your text gets used again – highlighting that someone may be taking your content and reposting it, depending on how unique your chosen phrase it.

 

Get Professional Help

 

SEO specialists have fought plagiarism for decades – after all, it’s in the job description. Optimized content is original content, and original content ceases to be unique and optimized when it’s been copied over. Through seeking out affordable SEO solutions in Los Angeles like SeoTuners, you can prevent and punish content theft.

 

Be Sure to Add Your Disclaimer

 

Although it’s nowhere near being a surefire way to prevent content theft, a simple way to cover yourself in the case of plagiarism is through a copyright disclaimer on your website. By declaring that your content – including your images, text, and other media – is entirely your own, you can see to it that anyone using it to make a profit stands to be in violation of the Digital Millennium Copyright Act – an act implemented in 1998 to limit copyright infringement online.

 

Run Your Content Through CopyScape

 

Finally, a handy and quick way to check whether or not your website content has been plagiarized is through CopyScape. CopyScape is an online resource that, for free, searches for your target content all over the web and provides you with examples of plagiarism or copy pasting.

 

And there you have it! A few handy, and completely essential tools for any webmaster and SEO fledgling. You may not be able to prevent theft, but you can discover it and address it head-on with these tools.

5 Factors to consider for a successful local SEO strategy

This entry was posted in Local, SEO on by .

Putting together a successful local SEO campaign requires a close look at several different factors. Putting them all together will help you formulate a successful strategy.

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What to Consider

  1. Your goals. Determine which efforts are bringing you the most value. Traffic reports don’t mean a thing if they’re not connected to your conversions. So track that down, says MOZ. Focus on the right goals.
  2. Your mind-set. Your background, training, and experience shape the way you think. That kind of mind-set is reflected in your site. So make a conscious effort not to limit your approach by what you know. Seek out learning opportunities and learn new things. Consider your competition in the industry. Yours isn’t the only site out there about shoes, furniture or books. You’ve got a ton of competing sites. To make sure you’re ahead of the pack, you need to keep your eye on the big picture. Look at what your competition is doing or check what companies are doing in other industries. You might stumble into a great idea, one that could completely change the way your business works for the better.
  3. Your information. Take care of your NAP. Entrepreneur explains that NAP stands for name, address and phone. This is one of the most important things you should look over in your online listings. The wrong information will doom you and your customers right from the start. And a false business listing could generate negative feedback about your shop or restaurant, one that could detract from the credibility of your business. Always check to see that these three details are accurate and kept up-to-date.
  4. Your customer interaction. There are plenty of ways you could reach out to your market. One of the most long-standing ways is via email. By sending discount offers, free eBooks and wonderful offers through email, you can easily remind customers of your business. For some, this subtle invitation is all that’s needed to compel them to shop for new deals. It’s also one way to ensure your business isn’t ‘out of sight, out of mind.’ Emails help motivate shoppers to drop by your place or to browse through your site regularly.
  5. Your reviews. People love to read up on reviews—whether it’s about a service or product they’re considering—before they spend their hard-earned money. It’s a wise and practical move. You can take advantage of this consumer habit by reaching out to your best customers and asking them to leave a positive, glowing review, note or message on your site. Nothing convinces customers better than peer-generated reviews from people who are looking for the same services/products they are.

Social Media Counts

Lastly, don’t forget to use social. Social platforms like Facebook help your consumers get easy access to you. Mobile users, especially, tend to use these sites to find nearby business and restaurants wherever they happen to be. Your business could benefit from taking advantage of that feature by enlisting in Google and Facebook platforms. That way, the next time someone’s looking for your type of business, your listing and address should pop right up. Not sure how to do this, or need help with anything else on the above list? For SEO services in LA, ask us for help at SeoTuners.

Here’s How Google’s Product Listing Ads Are Hurting You

This entry was posted in Advertising, ecommerce, Marketing, PPC on by .

If you’ve ever looked up a certain product on Google – say, a coffee maker or a video game console, or a new mouse – then you may have noticed that a huge portion of the top listings on Google are highlighted Sponsored Ads – specifically, image and info-rich Product Listing Ads (also known as PLAs).

 

These PLAs are different from your regular AdWords sponsored ads – text-only ads, that is – in that they’re geared to take the person looking for a product immediately onto the product’s page, and off to the point where they get the product sold. Done and done. And more significantly – they’re doing a better job of it than anything else.

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Here’s Where They Can Hurt You

 

The first significant fact is that PLAs take a huge amount of space on Google’s top page for product searches. The second significant fact is that they’ve got pictures in them –those draw in clicks and views more than simple blue-and-grey text. And finally, since they explicitly give people an easy and simple way to nab an item straight off of Google’s search results, most people who are looking for a product with the intent to buy it, will go for the PLAs. So, PLAs are attracting 60 to 70 percent of clicks in searches because:

 

  • They’re big;
  • They feature images;
  • They provide people with an easy way to immediately buy something.

 

That leaves you and your organic, non-sponsored search results with the people who are still unsure about what to buy, or people who are simply looking for reviews, feature articles, or an expert opinion on coffee machines, computer mice, or whatever other product they’re searching for.

 

Why Did Google Do This?

 

From Google’s point-of-view, product-listing ads are amazing. Firstly, they work. Secondly, they work better than Amazon. And thirdly, they get us to change up the way we pay for clicks – potentially even leading us to paying more to get the right ads going.

 

Google’s competition with Amazon is an important point to highlight. As the Business Insider points out, Google’s market share for retail marketer’s paid-search campaigns increased by roughly a percentage point within a single quarter, while Google’s former CEO Larry Page himself said shortly after PLAs were unveiled, that “we’ve seen tremendous uptake from merchants and from users.”

 

As research firm RKG announced, PLAs drove 28 percent of Google’s non-brand paid search clicks in the final quarter of 2012. And things have been growing since.

 

What Does That Mean For You?

 

While it’s nice to know how PLAs impact organic search optimization for product searches, this information does have a silver lining – with it, you can strategically allocate your resources and make a lot more out of your marketing buck.

 

The key is to know at what stages of shopping you should target a customer. If you’re a product or service provider, your best bet is to look for affordable SEO services in Los Angeles and Ventura– like those provided by SeoTuners – in order to promote your company and business’ name as a premier provider of product information and expertise. And when it comes to getting your product sold, transferring most of your PPC AdWords budget into Google’s PLAs is a wise decision.

Checklist for Perfect On-Page SEO

This entry was posted in Content, SEO on by .

Who doesn’t want higher rankings, better organic traffic, and leads? If you want success with them all, you’ll need to look into three things: on-page, off-page and technical factors. This blog post will focus on the first one.

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On-Page Optimization

Kissmetrics says on-page optimization is basically what happens when you optimize your website code, and content as well as site structure, ensuring that the meta tags along with other on-page elements are search-engine friendly. Here’s a checklist of elements you should check out:

  • Keyword: Choose the keyword you want to be known for. What is your unique selling proposition? Determine what your business is about.
  • Page Title: Your title can influence readers to click or not so come up with a title that grabs your market’s interest. Make sure you’ve got your keyword in there, preferably close to the title tag as much as possible, adds MOZ.
  • Headline: It usually helps to have your H1 tag and your headline match. While you don’t have to use the same keyword—most people use the H1 tag for keyword placement purposes—it’s better if you use associative keywords for your headline so readers know they’re still on the same topic or idea.
  • Body Text: Keyword insertions should be seamless. This goes for your primary and secondary keywords. Having relevant and useful content makes a huge difference too, so make sure yours fit the bill. Be on the lookout for keyword placements that seem off or too promotional. This could derail your site and page rankings. So will duplicate content, so use services like Copyscape as much as you can.
  • Improve search engine relevancy by picking out a URL that’s got your main keyword included within.
  • The title, filename, as well as text and alt attribute of the image are all handy for keyword placement.
  • Internal and External links. Internal links should always provide meaningful content to users. However, external links are more controversial. Some think it’s a bad idea to provide outgoing links. The goal, after all, is to make people stay on your site longer. The longer they do, the more chances you have of converting them into shoppers. However, in the interests of providing information to your shoppers, providing links to external quality sites can boost rather than derail your ranking in the end.
  • Meta description. This usually shows up in search results so it’s one of the first things your potential audience will see. If they like it, then they’ll pay your site a visit. So take it as a chance to make a good first impression on a potential reader.
  • Loading speed. Use hosting sites and compress your image file sizes to ensure fasting loading speeds.
  • Social sharing buttons. Improve your chances of getting inbound links by adding social sharing buttons so that visitors can share your content.
  • Responsive code. With the growth of mobile usage, having a responsive web design should be on top of your list. That way, your users can easily browse through your pages, regardless if they’re doing it via their phones or tablets. By providing them with great user experience, you’ve got a solid chance at higher conversions.

Bottom Line

Overall, you should think about giving your pages a serious SEO audit. Here at SeoTuners, we offer affordable SEO services to help you make the changes you need.

How SEO Boosts Your Business Online Marketing

This entry was posted in Marketing, SEO on by .

When it comes to marketing, having an online presence is simple, right? Set up a website, perhaps a Facebook page and a Twitter profile, and you’re set, right? You can, but if you want to drive the most amount of traffic to your site, you’re going to need to optimize it for SEO.

If you don’t have the expertise to do it yourself, that’s when you bring the professionals in. Hiring an SEO services team in Los Angeles and Ventura such as SeoTuners is money well spent, and here’s why.

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You’ll get a Better Result than Attempting it Yourself

 

It’s true that you can learn about SEO online, and can do some of the alterations to your site yourself, but sometimes it’s better to get the professionals in. Domain Hosting Place points out that they have a much deeper knowledge of the subject, and thus can overhaul your site much more effectively. Plus, hiring a team in means you save the time and effort of trying to implement it all yourself.

 

It’s Cost Effective

 

As marketing campaigns go, a website with high SEO isn’t glamorous, but it’s the backbone of your entire online presence. SEO often works out cheaper than email marketing campaigns and social media campaigns, although they both have their place in marketing your business. If you’re a new business, ensuring you have good SEO should come before anything else.

 

Your Business Needs a Healthy Content Profile

 

You may feel that your website is sufficiently professional, but even if it was perfect six months ago, it may be losing views now. Forbes explains that search engines, such as Google, often change the way they look at websites. Trends change quickly online, and if you don’t keep up you can be left behind.

 

Gives your Business Credibility

 

If your website isn’t seen on the first page of search results, in the world of the internet it just isn’t relevant. Moz points out that it’s not enough to write great content and post it online; your content has to be strong enough to share, thus spreading its presence online through re-posting and linking.

 

Gives you the Best Insight into your Customers

 

Part of SEO is researching keywords, and what best brings customers to your website. What’s great about this is that it tells you exactly what your customers are looking for, so you can provide them exactly what they need. An SEO team can optimise your keywords too, so you can bring in the customers you want to be marketing towards.

 

The Competition’s Doing it

 

If nothing else convinces you, it’s worth remembering that your competitors are using SEO services, and bringing in more customers while you wait. You don’t want to lose out on potential customers just because your SEO wasn’t up to par, so bringing in a team will pay for itself in the long run.

 

SEO is an ever changing beast, and keeping up with it can be a full time job in itself. Hiring in SEO services can mean you’re on top of your game online, with very little effort on your part.