SeoTuners is honored to be speaking at the Ethical Marketing Practices (EMP) Addiction Conference on January 22, 2019, in Costa Mesa, CA. This conference is designed for professionals that run addiction treatment programs, including CEOs, marketing directors, and outreach coordinators.
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By learning about the latest trends in business and marketing, you can take charge of your digital strategy and survive the changing laws and regulations in the California Treatment Center space.
History of the EMP Series
Fourteen EMP Series addiction conferences have been held over the years in Florida. These events have been successful in helping addiction treatment center executives learn and understand the laws, regulations, and restrictions in Florida.
By bringing CEOs, directors and outreach coordinators together under one roof, the following topics are discussed in detail:
- Insurance companies and how to get higher reimbursements
- Drug rehab SEO and how to compete with larger treatment facilities
- Reasons why marketing has failed in the past
- Importance of proper website structure
- Mobile rankings and why they may have dropped
- Social media and networking opportunities
- Ranking in the top three of Google Maps
- Call tracking, branding, etc. to promote your facility
California is Facing New Laws, Rules and Regulations
Similar to what happened in Florida, California is now facing new rules and regulations to address the drug and alcohol epidemic as well as patient brokering and unethical treatment practices. Each day in CA, 11 people die from drug abuse. Experts estimate that roughly 3 million people have substance abuse issues, and over 40,000 emergency room visits are drug-related. Substance abuse is costing our economy millions of dollars.
Consider that in 2015, California seized:
- 800 pounds of heroin
- 5,000 pounds of meth
- 18,000 pounds of cocaine
- 413,000 pounds of marijuana
- 300,000 ecstasy pills
Some drugs are made in illegal laboratories, but many others come from global shipping ports. These ports make it easy for drug smugglers to move illicit drugs into our country and distribute them in California.
When drugs are readily available, it increases the chances for experimentation among our youth. Once a person starts abusing drugs, they can easily become addicted. The only way to stop addiction is with a comprehensive drug rehabilitation program.
Survive the Changes by Attending the EMP Addiction Conference
Whether you are a CEO, COO, director, outreach coordinator, marketing or executive professional, you have a lot to learn from the upcoming California Addiction Conference EMP Series. Key business and marketing thought leaders will be attending, including SeoTuners.
Your time will be put to good use! There are no boring 45-minute PowerPoint presentations. Instead, a panel of experts will discuss the latest trends in drug rehab SEO and take questions from the audience. It’s educational and personable. Learn about everything from drug rehab SEO to dealing with the insurance companies.
The conference includes a catered breakfast and lunch, prize giveaways and five thought leader panelists. It is being held on January 22, 2019, in Costa Mesa, CA at Fete the Venue. The event starts at 9 am and runs until 2:45 when the prize drawings are done. By the end of the day, you will have a stronger understanding of what a healthy marketing mix is and how to fight back from the changes happening in California.
Register for the event today – early bird prices only last until December 1, 2018! SeoTuners looks forward to seeing you there!