How to Recognize Bad Advice in Link Building and SEO

A simple keyword search for “SEO tips” or “link building ideas” can quickly lead you to a vast abundance of information. How do you accurately separate the good and valuable advice from the bad and worthless intel? Here are a few pointers to keep in mind that will help you to steer clear of bad links and build the quality of your online presence through custom link building services:

If It Seems Too Good to be True…

The old saying that if something is too good to be true it usually applies fully to link building and effective SEO strategies. If you run into a resource that encourages you to take certain steps to achieve unrealistic and even impossible results, the best thing you can do for yourself and your reputation is to run away and search elsewhere.

Search for High-Quality Sources, Verified Information

The Internet is filled with valuable information and resources that you can use to maximize the value of investing in custom link building services. However, there is also the chance that you can run into a dead end by trusting in the flood of bad advice and inaccurate information online. Make sure that the advice and guidance you follow comes with its own cited sources and references. Take the time to check the quality of the sources to ensure the information provided is factual and accurate.

What Works for One May Not Work for Another

Another important point to remember is that the same SEO strategy or method that works for one brand or business may not work for yours. It is very easy to become caught up in reading ratings and reviews or listening to client testimonials as they joyfully express what worked for them. Instead of rushing to get attached to what has worked for someone else, make it your goal to find out what works best for you and your brand specifically. Therefore, it is more important to focus on the research and applicable case studies more than shared reviews and reported testimonials from past customers.